what you receive
Section A + Section B is not a hedge. It's how a real research operation delivers. A keyword
filter produces Section A. Only understanding what the role requires produces Section B.
Section A On-spec matches.
Executives who satisfy every must-have criterion. Each entry: confirmed role history
with sources, per-criterion rubric scores, source citations, contact info, research
depth signals where relevant.
- Every criterion confirmed with a named source
- Contact information verified where available
- Depth signals cited where relevant to the role
Section B Strong laterals.
Executives who miss a criterion but share the operational substance. Each entry includes
Section-A's fields plus the specific lateral reasoning: which criterion is missed, which
are satisfied, why they're worth attention.
- Named the missed criterion — no hiding the miss
- Reasoning references operational substance, not keywords
- Produced by a deliberate recall pass, not an afterthought
If a search returns no on-spec matches, Section A says so explicitly and states why. Cerna
does not pad the list to reach a number.